Fan Tokens Are Gaining Momentum: If There Is no Goalkeeper, Then You Have to Shoot at an Empty Net
The crypto market has been painfully spinning millions of crypto enthusiasts on the spit of a sideways movement for many months. But the darkness is thickest before dawn: today, professionals can already see the first glimmers of hope.
Let's take a look at fan tokens: these assets are eloquent harbingers of the long-awaited altseason.
Fan tokens are a new class of crypto assets associated with the support of fan clubs and fans of their favorite sports teams. Today, sports are receiving additional monetization: from now on, the best football, basketball and other clubs are vying with each other to attract new users, providing them with a wide loyalty program through the sale of exclusive tokens.
We are seeing an interesting trend: against the backdrop of a local decline in leading cryptocurrencies, many fan tokens of the largest football clubs (Paris Saint-Germain, Barcelona, Manchester United, Juventus, etc.) have been showing growth in recent days and weeks. What could this mean?
The issue is the global underestimation of the crypto market. But also decentralization. The owners of leading sports clubs are well aware of the importance of attracting a new audience through special privileges. From now on, many fan token owners will have the right to determine the future of their favorite team: choose the design of the players' shirts, rate the coach or the best striker. It is not surprising that the list of bonuses for token owners is constantly expanding.
There are doubts that the giants of the sports industry will be able to adequately and properly appreciate the contribution of ordinary participants to their common cause. The tokenomics of such organizations is opaque and requires clarification. There are cases of manipulation and disregard for user rights. But one thing is certain: we are on the threshold of a global dawn, and the future belongs to DeFi!