Those who think that crypto is a niche for tech-savvy enthusiasts, are mistaken. Should it stay this way, mass adoption would remain a distant dream. It needs to become even more accessible to everyone for crypto to thrive. Fortunately, the landscape is evolving. Analysing recent developments, I see that the mainstream is taking notice. A striking example of this shift is the launch of the TRUMP and MELANIA meme tokens. It can become a case study in crypto’s march toward mass adoption.

Trump wouldn’t be Trump without his knack for grabbing attention. Just when it seems there’s nothing left to surprise us, he manages to do it again. The survey conducted among 1000 Americans revealed jaw-dropping statistics. Each 7th random American respondent (14%) purchased the TRUMP meme token. Even more remarkable, 42% of the TRUMP and MELANIA buyers were first-time cryptocurrency investors. On inauguration day over 80% of TRUMP and MELANIA token holders were in profit. It attracted even more people far from crypto to invest in it.

While these tokens generated headlines for their political undertones, their real story lies in the behavior of the investors that led to the unprecedented activity on Solana. The matter is these tokens were launched on pump.fun platform, powered by the Solana blockchain.
This surge became a true crash test for the Solana-based Phantom wallet, overwhelmed by the unprecedented activity. Its servers were struggling to cope with a staggering 8 million requests per second.

This raises another question. Is the infrastructure ready for mass adoption? The industry needs to build a scalable, robust infrastructure so that crypto could truly fulfill its promise of global accessibility and financial empowerment. Only then hype will evolve into lasting innovation.